- Upon launching at the onset of Covid, Social audio app Clubhouse an overnight sensation.
- Clubhouse, which essentially hosts conference calls anyone can join, generated a major buzz last year after celebrities joined to discuss a myriad of topics.
- Despite initially being invite-only, millions uncovered ways to join helping Clubhouse achieve a $4B valuation.
- However, growth has slowed significantly since Twitter and Facebook cloned its core product.
- To maintain its relevance, Clubhouse is working to become a “real company” with more features that attract users.
