- In 1924, German brothers Adolf and Rudolf Dassler started the Dassler Bros Shoe Factory.
- Being the only German sports shoe makers, the factory became a key supplier to Hitler Youth clubs.
- The brothers eventually joined the Nazi party, with Rudolf allegedly supportive and Adolf not so.
- During WWII, the shoe factory was converted into a military weapons production facility.
- After the war, disagreements led the brothers to split with Adolf starting Adidas and Rudolf Puma.
- Rudolf tried sabotaging Adolf by claiming Adolf enthusiastically supported Nazis.
